Before you throw caution to the wind and empty your wallet into the pockets of an online app with the reckless abandon of a love-struck teenager, there are a few things you should know. A study of over 1,000 online daters in the US and UK conducted by global research agency Opinion Matters founds some very interesting statistics.
A total of 53% of US participants admitted to having lied in their online dating profile.
Maslow’s hierarchy of needs and conventional wisdom both suggest that love is a fundamental human need. A survey conducted in 2013 found that 77% of people considered it “very important” to have their smartphones with them at all times.
Most people meet their significant others through their social circles or work/school functions. In the search for a potential date, more and more people are switching to less traditional methods. With the rise of apps like Tinder (and the various copycat models), who could blame them?
It’s estimated that by 2040, 70% of us will have met our significant other online.
The problem with a lot of online dating applications is that they don’t really work. Most people probably wouldn’t be surprised to learn that it’s more common for people to lie in their online profile than be completely honest.
While most people would agree that on average men are more eager for sex than women, it seems that many men make the assumption that if a woman has an online dating presence, she’s interested in sleeping with relative strangers.
In both the US and UK samples, dishonesty declined with age.